TCM Marketing and Branding

Updated: Jan 9, 2025
I worked as a Marketing, Design Executive at the Makuang Healthcare Group in 2022. During this period, I initiated marketing, digital and visual mechandising revamp for the Traditional Medicine Brand Wong Yiu Nam and achieve significant sales growth of 10% within 3 months with minimum budget.
Type
Brand and Business Revamp
Year
2022
Skills
Social Media Marketing, Brand Design, Business Solution, Visual Merchandising, Photography
Platforms
Instagram; REDnote; Facebook; Website
Softwares
Adobe Creative Suite; Canva
Digital Marketing: (Sole Management)
Bilingual Social Media Setup and Content Creation- Photography, Creatives & Copy Writing
Achieving 22k monthly organic reach, reaching 300 followers in two weeks without using any marketing budget
Achieved 10% sale growth within 3 months
Research & Development (R&D)
Visual Merchandising; Product Innovation; Website Revamp; Market Research.
Skilled in website revamping through image renewal using photography, photo editing and creative design techniques.
Proficient in direct editing Javascript and PHP website frameworks
Development Processes




